What's the best time of year for commercial sealcoating in River Falls?

Mid-May through early October. Larger lots phased over multiple days; weekend or overnight work available.

Do you also serve Hudson, Roberts, Hammond?

Yes. We regularly service Hudson, Roberts, Hammond along with River Falls. Ask about coordinating multiple properties in the area.

Can you keep our parking lot partially open during sealing?

Yes. We routinely split lots into sections and work in phases so customers and employees keep parking.

Do you re-stripe after sealing?

Yes — we typically wait 24–48 hours after sealing for full cure, then re-stripe with traffic-grade paint.

How often should a parking lot be sealed?

Every 2–3 years for most lots in our climate. High-traffic and high-salt lots may benefit from a 2-year cycle.

River Falls, WI · Pierce County

Commercial Sealcoating in River Falls, WI

Name: Pro Seal Coating LLC
Address: New Richmond, WI, US
Telephone: (715) 970-0571

Serving 54022 and surrounding Pierce County

Commercial sealcoating protects your parking lot from oil, gas, salt, UV rays, and freeze-thaw cycles. We use commercial-grade sealer, mechanical agitation, and phased scheduling to keep your business operating during the work.

Free estimates
Residential & commercial
Serving Pierce County

Prefer to talk? Mon–Sat 7a–7p(715) 970-0571

Commercial Sealcoating serving River Falls and surrounding Pierce County

We service everything in River Falls from rental property driveways near campus to the bigger lots along Main Street and the newer commercial corridors off Hwy 35.

Why parking lot sealcoating matters in River Falls

River Falls' mix of college rentals, downtown commercial parking, and county-road driveways all share the same enemy: a brutal freeze-thaw cycle that hits the Kinnickinnic valley hard. Commercial pavement near UW-River Falls campus and Kinnickinnic River faces the same regional conditions throughout the year. That's why commercial sealcoating matters here: Repaving a parking lot can cost $3–5 per square foot. Sealcoating every 2–3 years costs a fraction of that and can double or triple the life of your existing asphalt. It also keeps your property looking professional to customers.

Our process for River Falls parking lot sealcoating jobs

1
Site Walk & Written Quote
We measure the lot, identify repairs, and give you a clear written scope and price.
2
Schedule & Notify
We work around your business hours — early morning, weekends, or phased — and help you sign off the work areas.
3
Prep, Patch & Crack Fill
Clean, fill cracks, patch potholes, and prime oil spots so the sealer bonds to the asphalt, not the contamination.
4
Seal & Re-Stripe
Apply commercial-grade sealer with mechanical agitation, then re-stripe once fully cured.

What commercial sealcoating costs in River Falls

Pricing in River Falls depends on the same factors as anywhere else we work: • Lot square footage and number of phases • Linear feet of cracks needing fill • Number of potholes or patches • Whether striping is included • Off-hours / weekend scheduling requirements River Falls is at the edge of our footprint, so we may coordinate routes with nearby hudson to manage travel efficiently. Every quote is in writing with a flat price and no surprises.

Get a free River Falls quote

Common parking lot sealcoating mistakes we see

Letting cracks go for years before filling — leads to alligator cracking and full repaving
Skipping oil-spot priming before sealing
Sealing a lot that really needs an overlay first
Re-striping before the seal is fully cured (paint smears, lines fade fast)

Recent work near River Falls

Photo gallery of recent River Falls-area parking lot sealcoating jobs coming soon.

Also serving parking lot sealcoating in nearby towns

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Parking Lot Sealcoating in Baldwin

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River Falls parking lot sealcoating FAQ

Yes. River Falls is a regular service area for Pro Seal Coating LLC. We're based in New Richmond, WI, about 40 minutes away, and we cover all of Pierce County routinely.